Light it up Red virtually on April 17!

World Hemophilia Day—will which take place on April 17— is coming up very soon! World Hemophilia Day is about raising the level of awareness of hemophilia and other inherited bleeding disorders. The theme of big day this year is “Adapting to change: sustaining care in a new world”. Every year, landmarks around the world are lit up in red as part of the World Hemophilia Day “Light It Up Red” campaign. Last year, a “world record” was set: 98 landmarks around the world were lit up in a show of solidarity with the community. The images of those landmarks were shared on social media worldwide. Last year, the community got involved virtually to share stories and pictures. The WFH encourages you to once again follow your local public health guidelines in order to engage with the community safely on World Hemophilia Day.

The safest way for you to “Light It Up Red” is to bring the idea of “red” to your social media profiles. For example, you can download the WFH World Hemophilia Day Facebook banner or Facebook frame and show the world how you have adapted to change. You can also wear something red at home and share a selfie on social media. Another thing you can do is encourage your coworkers or schoolmates to post a picture of themselves wearing red for the day—or post a picture collage of everyone in your organization in red. If you’re able to take a picture of a landmark while safely social distancing, you can also do that—just remember to always play it safe.

To download the WFH World Hemophilia Day Facebook banner or Facebook frame, please click here. To see our World Hemophilia Day 2021 social media toolkit, please click here. And to find out more about the big day, please visit the official WFH website page.

We hope to see you in red on April 17!